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FAQ - Website Localization |
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Web localization is a very detailed and complex process, much more than just translating the English contents. Translators interpret properly to cross the gap of culture difference; project managers outline information accordingly to fit different marketing strategies; designers adjust the layout perfectly to format contents in local languages. The ideal result is a local web site with corporate style. Why is it necessary to localize web site? Obviously, Chinese clients better acknowledge product and service information of foreign companies via Chinese web sites, therefore easier making purchase decisions. According
to IDC report, web users
are 4 times more likely to purchase from a site that communicates in
their language and site stickiness is doubled on such sites. Contents in source web site have to be all localized? It is up to you. To maximize the power of Chinese web site with limited investment, we suggest that you focus on information of products and services, which are available in Chinese market, and information of company and local marketing activities. Can we localize web site ourselves? Of course, you can. Please make sure that you have a team rather than a person to execute the project, which requires rich project management experience to coordinate translators, technical experts and web designers to work collaboratively. We employ up to 30 professional tools to implement projects. Core's extensive resource pool meets all above requirements, and are looking forward to serve you in the near future. How long does the web localization project take? Normally, the more complete the structure of web site is, the longer the project takes. According to our experience, a dedicated project team can finish localization of 5 web pages. How do I deliver source files to Core? You don't need ask hundreds of people in your headquarters to search for source web files or templates. We can download all files, which are included in the project, from source web site, saving your time to do more valuable work. How does Core deliver localized web site? We can upload localized web site to a given URL, or send the files in web-ready format by disks or emails. What are included in web localization service? The major part of web localization is to localize HTML files or ASP files. The whole project also covers static pictures, buttons and banners, but not includes Flashes, audio and video files, and enclosed Ms office files and PDF files. How does Core ensure accuracy and consistency of translation? At the beginning of the project, our translators create a glossary and send it to client to get confirmation. We use Computer Associated Translation devices to take advantage of Trados translation technology, keeping the consistency of translation. Does Core use Machine Translation? Never. Current translation technology, though it is far more advanced than before, is not capable to translate comprehensive articles. We count on our excellent translators to deliver the translation. How does Core ensure the quality of Chinese web site? Translators with prospective industry background are selected to specific project. They keep close contact with clients to finalize the glossary. Comparing with original text, our internal reviewers proof read the translation to minimize the occurrence of errors. Referring the source web site, web designers make necessary adjustment of layout to fit Chinese contents perfectly. Please refer to Core Solution... How does Core updates web site? We Assign specific person to monitor clients web site every 3 days. According to local needs, the changes and updates of headquarter web site will be shown on local web site in up to 5 working days. If headquarter makes major changes on web site, the local revision will take longer time. How can I check my Chinese web site? You can check the Chinese web site any time in the procession. Once the project is finished, we will upload the web site to preview web site. Therefore, you can check text, pictures and hyperlinks of your web site in a real internet environment. Who are Core's reference clients? Please refer to Chinese web sites of our clients: Scala, Trados and Frontstep. How is the pricing of web localization? Considering that it is hard for clients to check number of words, we price the project based on web pages. How can I obtain online quote of web localization? Please download Core online quote form. We are looking forward to serve you in the near future. |
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